Bob Greene, columnist and author, tells about the time he was a guest on the old Phil Donahue show - a program based entirely on interviews with interesting guests. Greene said he was sitting in a room offstage with other guests before the show began when Donahue popped into the room, greeted them and departed, saying, "Just remember - make 'em glad, make 'em sad, make 'em mad."
Not bad advice for writers, either, if we want to keep readers' attention.
Author Charles Reade, writing many years before the Donahue show even existed, said if you want to keep readers engaged, "make 'em laugh, make 'em cry, make 'em wait..."
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